Molson case 4 was a “live” or real-life business case presented by executives of a Canadian IT firm, CGI, to the 36 competitor teams simultaneously.

CGI provides a wide range of IT out-sourcing services to customers in various of industries. The company asked the teams for their ideas and recommendations on how CGI could continue to grow its global business.

TeamMaine developed and presented an aggressive growth strategy focused on the U.S. market, specifically the government and health care sectors. In a close contest, TeamMaine won the case against the Aalto University School of Economics (Finland).

In an interesting twist of fate, Aalto last year denied Maine a slot in the semi-finals by winning a face-to-face contest by one point. Today, TeamMaine appears to have turned the tables on Aalto!

While the competition draws many students and businesspeople from Montreal as observers, TeamMaine performed today in front of Maine Business School Dean Dr. Ivan Manev and MBA student Joseph Kellner, a member of the 2011 UMaine Molson team. Thanks to both of driving here to support the team.

Thursday was a long and exhausting day for Modson competitors with two complex cases to consider. TeamMaine ended the day with two close decisions in favor of competitors St. Mary’s University and the University of Pittsburgh.

The second case was “Technology Plus: Moving Forward” focused on finance. The firm, Technology Plus, had experienced great growth through strategic acquisitions and the teams were asked to make a recommendation as to how far and how fast Technology Plus should expand, and where to obtain the necessary financing to ensure success. The fact that the three owner-executives of the firm did not get along well together added much to the complexity of the case.

Case 3 was “ABC Bank”. Known in the competition as the “short” case, these cases are traditionally either crisis and/or “think-on-your-feet” in nature. The case this year concerned the structure and donation policy of a U.S. bank in the aftermath of the recent financial crisis. With only 1 hour and 45 minutes to prepare, participants were asked to present a comprehensive philanthropy plan to the ABC Bank’s board.

Team Maine had a disappointing start in the first case against the team from the Asper School of Business (Manitoba). Asper was awarded a 8-3 win. Those familiar with the competition will recognize that the judging score is not the best way to evaluate either the value of the experience or the level of presentation performance.

The first case, “Sell or Stay”, presented the situation of a 23 year old recent MBA graduate and son of a 50% owner of a private eastern European firm dealing with the unfortunate death of the father. The questions of business strategy and personal decision were the focus of the case.

Teams have three hours to analysis the case and prepare their presentation, 25 minutes to present, and 15 minutes of a Q&A session with either a 5 or 3 panel of judges comprised of Montreal businesspeople.

At 7:30AM this morning, after spending last night at a Montreal Canadians hockey game, Team Maine gathered for another three hour preparation session on Case 2, “Technology Plus, Inc.: Moving Onward”.

Jason and I were pleased with the team’s 11:00AM Case 2 presentation and Q&A performance. More later on the judge’s opinion and the Case 3 experience scheduled for this afternoon.